How Much Should I Spend on Google Ads? A Small Business Budgeting Guide for 2026

digital marketing course Jan 18, 2026
Google Ads Setup Guide

📘 Want the full picture? Read our Google Ads blueprint — the complete pillar guide this article is part of.

Tired of Google Ads eating your budget?

Inside our dedicated Google Ads course for small business — PPC Powerhouse you'll learn the exact ad structure that profitable small businesses use to keep cost-per-lead low and conversions high.

Get Started Today →

Built for time-poor Australian small business owners.

About the Author

Adrian Prokopiec

Adrian Prokopiec is the founder of 20 Minute Marketing, where he turns 25+ years in digital marketing into practical, no-jargon advice for Australian small business owners. He has held senior digital leadership roles growing some of Australia's largest online brands across travel, property and education, and now helps founders who don't have agency budgets get real results in the time they actually have.

Connect with Adrian on LinkedIn →

You'll never need a Marketing Agency again!

Digital Marketing Courses that teach you more than an Agency ever could (or would!)

 

Find a Digital Marketing Course for your business