Digital Marketing Advice for Australian Small Business

From Search Engine Optimisation to Content Creation and everything in between, 20 Minute Marketing is your leading source of expert advice for building your Small Business Online Presence.

The 20-Minute Google Ads Audit: Find & Fix Your 3 Biggest Budget Wasters paid advertising (ppc/sem) Oct 17, 2025

If you're like most small business owners, you set up your Google Ads campaigns, watched the clicks ...

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Google AI Mode & Visual Search: Why Small Businesses Must Optimize Images Now paid advertising (ppc/sem) Oct 15, 2025

Google's AI Mode has expanded dramatically in late 2025, introducing more visual responses, multi-la...

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How to Do Keyword Research in 20 Minutes or Less paid advertising (ppc/sem) search engine optimisation Sep 20, 2025

Time is precious for small business owners, and keyword research often gets pushed to the bottom of ...

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Google Ads Quality Score: What It Is, Why It Matters, and How to Improve It paid advertising (ppc/sem) Aug 09, 2025

Quality Score is the secret weapon in Google Ads that can dramatically reduce your costs while impro...

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The Biggest Google Ads Mistake Costing You Leads (It's Not Your Keywords) paid advertising (ppc/sem) Aug 04, 2025

The hardest aspect of Google Ads isn't what's happening in your account—it's what's happening after ...

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Google Ads Setup Guide: Where to Start for Australian Small Businesses paid advertising (ppc/sem) Aug 01, 2025

Setting up your first Google Ads campaign can feel overwhelming. After your account is created, you'...

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Why 90% of Businesses Fail on Google (And How to Fix It) paid advertising (ppc/sem) Jul 16, 2025

90% of businesses are failing on Google. Not struggling, not doing okay—failing. And it's costing th...

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SEO vs Google Ads: Which Should Your Local Business Choose in 2025? paid advertising (ppc/sem) search engine optimisation Jul 08, 2025

Should you do SEO or run Google Ads? Most new local businesses pick the wrong one, and it costs them...

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